Bodega

Bodega is a Boston-based streetwear boutique that was founded by Dan Natola, Oliver Mak and Jay Gordon. Widely recognized as one of the top sneaker boutiques in the world and as having put Boston on the streetwear map, Bodega saw a meteoric rise from its inception despite the absence of any marketing or advertising. Bodega had secured a deal to carry limited edition releases from Nike, and attained Nike’s Tier Zero status after a mere two years. First collaborating with Converse on a sneaker release, Bodega was involved in seven projects between 2007 and 2008, including redesigns of the Reebok Pump Omni Lite, the Puma Sky Hi, and the adidas ZX running shoe. Bodega released its own apparel line in 2012, which has since seen collaborations with C.E and Fred Perry.

Closer Look: Bodega x Nike Dunk Hi "Legend" Friends and Family
Footwear 

Closer Look: Bodega x Nike Dunk Hi "Legend" Friends and Family

Up close with the tortoise jeweled, baseball mitt-inspired sneaker that was given away for free.

The Air Jordan 11 Adapt Delivers High-Tech Energy to This Week's Best Footwear Drops
Footwear 

The Air Jordan 11 Adapt Delivers High-Tech Energy to This Week's Best Footwear Drops

The self-lacing Air Jordan 11 Adapt is joined by the UNDEFEATED x Nike Air Max 97s, LeBron 8 “Lakers”, the Bodega x Nike Dunk Hi “Legend” and more.

Bodega Unveils Limited Edition Nike Letterman Jacket Inspired by Dunk High "Legend" Release
Fashion

Bodega Unveils Limited Edition Nike Letterman Jacket Inspired by Dunk High "Legend" Release

The Boston-based retailer is giving away a select amount of these jackets via an IG raffle.

Here's How You Can Get the Bodega x Nike Dunk Hi "Legend" Friends and Family Colorway
Footwear

Here's How You Can Get the Bodega x Nike Dunk Hi "Legend" Friends and Family Colorway

Winners will be chosen at random and the pair will be completely free of charge.

Bodega and Nike Head to the Sandlot with Baseball-Inspired Dunk High "Legend"
Footwear

Bodega and Nike Head to the Sandlot with Baseball-Inspired Dunk High "Legend"

A salute to sporting fandom, the mythical nature of childhood heroes and Bodega’s late creative director Marvin Jason Bynoe.

Official look at the Bodega x Nike Dunk High "Legend"
Footwear

Official look at the Bodega x Nike Dunk High "Legend"

The Boston-based retailer remixes the Swoosh mainstay with tortoise shell jeweled Swooshes, exposed leather stitching and more.

First Look at Bodega's Two-Pack of Nike Dunk High Collaborations
Footwear

First Look at Bodega's Two-Pack of Nike Dunk High Collaborations

Featuring moccasin-like stitching and tortoiseshell-printed jewel Swooshes

Nike Dunk High "Michigan" Captures the Championship in This Week's Best Footwear Drops
Footwear

Nike Dunk High "Michigan" Captures the Championship in This Week's Best Footwear Drops

Alongside Bodega and New Balance’s third and final 997S collaboration, Nike Kobe 5 Protros for PJ Tucker, Atlas’s detailed SB Dunk High, JJJJound Reeboks and more.

An Up-Close Look at Bodega's "Better Days" New Balance 997S Collaboration
Footwear 

An Up-Close Look at Bodega's "Better Days" New Balance 997S Collaboration

The third and final release from the collaborative series.

KITH, Bodega, Social Status and More Close To Protest Racial Injustice
Footwear

KITH, Bodega, Social Status and More Close To Protest Racial Injustice

After the police shooting of Jacob Blake in Kenosha, Wisconsin.

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