Profile

Founded May 13, 2006
Headquarters Boston, MA, United States

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Description

Bodega is a Boston-based streetwear boutique that was founded by Dan Natola, Oliver Mak and Jay Gordon. Widely recognized as one of the top sneaker boutiques in the world and as having put Boston on the streetwear map, Bodega saw a meteoric rise from its inception despite the absence of any marketing or advertising. Bodega had secured a deal to carry limited edition releases from Nike, and attained Nike’s Tier Zero status after a mere two years. First collaborating with Converse on a sneaker release, Bodega was involved in seven projects between 2007 and 2008, including redesigns of the Reebok Pump Omni Lite, the Puma Sky Hi, and the adidas ZX running shoe. Bodega released its own apparel line in 2012, which has since seen collaborations with C.E and Fred Perry.
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Latest Collections

The Kids of Immigrants x Nike Air Max Sunder "Sunrise" Gets a Wider Release in This Week's Best Footwear Drops
Footwear 

The Kids of Immigrants x Nike Air Max Sunder "Sunrise" Gets a Wider Release in This Week's Best Footwear Drops

The coveted colorway is back alongside festive performance shoes from Nike, another Bodega x ASICS GEL-KAYANO 20 collaboration and more.

Bodega's ASICS GEL-KAYANO 20 Friends & Family Colorway Drops Next Week
Footwear

Bodega's ASICS GEL-KAYANO 20 Friends & Family Colorway Drops Next Week

Each pair from the small batch is accompanied by a Nguyen Coffee Supply coffee bag and custom Stanley Camp Mug.

Bodega and Oakley Gear Up for Winter Sports With Latch Panel Brass Shades
Fashion

Bodega and Oakley Gear Up for Winter Sports With Latch Panel Brass Shades

Featuring a snap in leash, Oakley’s Prizm™ lenses and adjustable side shields.

The Students x Bodega Field Trip Reimagined What A Golf Outing Could Be
Golf

The Students x Bodega Field Trip Reimagined What A Golf Outing Could Be

Students’ second marquee event brought the LA golf community together for a “Stadium” hole concept.

The Travis Scott x Air Jordan 1 Low OG "Medium Olive" Brings Flavor to This Week's Best Footwear Drops
Footwear 

The Travis Scott x Air Jordan 1 Low OG "Medium Olive" Brings Flavor to This Week's Best Footwear Drops

Coming alongside new collaborations for Nigo, The Basement, Stone Island, and A$AP Rocky.

Bodega and Crocs to Drop Convertible “Off The Beaten Path 2.0” Clog
Footwear

Bodega and Crocs to Drop Convertible “Off The Beaten Path 2.0” Clog

Continuing the NICT-TECH all-weather concept in “Rustic Sedona.”

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