Jordan Brand Welcomes the Air Jordan 23 to Its "Year of the Rabbit' Collection

Rabbit icons appear on the inside of the tongues and red envelope-inspired graphics reside on the insoles.

Footwear
4.7K 0 Comments

The Air Jordan 23 hasn’t seen much action since TITAN 22 put an electrifying spin on it in 2020, but Jordan Brand is primed to bring it back into the spotlight as part of 2023’s “Year of the Rabbit” collection. Official images have been sent our way, and we can confirm that the kicks have been formed with luxe materials and culture-inspired icons.

Standout elements on these hoops-turned-lifestyle sneakers are the graphic symbols that land on the shoes. The exterior sides of the tongues are styled with floral Jordan Brand logos while the interior sides are emblazoned with rabbit silhouettes to echo its motif. If you peek inside the shoes, the insoles have been fitted in red and accessorized with rectangular Jumpman branding. They’re crafted with gilded finishes which are reminiscent of the elements that you’d find on red envelopes that are traditionally passed out during the annual festivities. Lateral and medial panels are formed with “Light Silver” leather panels which are touched up with swirly embroidered lines. Furthermore, the toe tips have been adorned with a collage of Michael Jordan‘s signature.

A release for these is likely occurring in the coming months so practice patience as we receive word on an official launch day.

Elsewhere in sneakers, an Air Jordan 1 High Zoom CMFT 2 “Wild Berries” colorway has been revealed.

Read Full Article

What to Read Next

Official Look at the Air Jordan 5 "Year of the Snake"
Footwear

Official Look at the Air Jordan 5 "Year of the Snake"

Part of Jordan Brand’s upcoming Lunar New Year collection.

Official Images of the Air Jordan 11 Low "Year of the Snake"
Footwear

Official Images of the Air Jordan 11 Low "Year of the Snake"

One of several Lunar New Year-themed sneakers that Jordan Brand is dropping this year.

Official Preview of the Air Jordan 1 Low OG "Year of the Snake"
Footwear

Official Preview of the Air Jordan 1 Low OG "Year of the Snake"

One of many Air Jordan releases expected to celebrate the Lunar New Year in 2025.


The Air Jordan 2/3 Just Dropped in "White/Gum"
Footwear

The Air Jordan 2/3 Just Dropped in "White/Gum"

Another clean look made available in women’s sizing.

Compete for a Ticket to KENZO’s Paris Fashion Week Show in the House’s New Video Game
Fashion

Compete for a Ticket to KENZO’s Paris Fashion Week Show in the House’s New Video Game

The top player will receive an official invitation, flights and a hotel stay.

First Look at New Nike Dunk Low CO.JP Colorway
Footwear

First Look at New Nike Dunk Low CO.JP Colorway

Marking the return of the legendary Japan-only line.

Monaleo Is the Most Honest Rapper in the Game
Music 

Monaleo Is the Most Honest Rapper in the Game

The rising Houston artist speaks to Hypebeast on her new song, being an “outcast” and the necessity of mental health awareness.

Fleece Swooshes Hit the Nike Dunk Low "Worn Blue"
Footwear

Fleece Swooshes Hit the Nike Dunk Low "Worn Blue"

Sporting pastel blue overlays and snow-like detailing.

Diddy Shares R&B-Heavy New Single “Sex in the Porsche”
Music

Diddy Shares R&B-Heavy New Single “Sex in the Porsche”

Teaming up with Canadian singer-producer PARTYNEXTDOOR.


LIKELIHOOD Outfits the Karhu Trampas in a "Seattle Belief" Colorway
Footwear

LIKELIHOOD Outfits the Karhu Trampas in a "Seattle Belief" Colorway

Celebrating the grand opening of LIKELIHOOD’s second Seattle location.

First 'Scream 6' Teaser Sees Ghostface Threaten New York City
Entertainment

First 'Scream 6' Teaser Sees Ghostface Threaten New York City

Premiering in theaters on March 10, 2023.

The adidas Stan Smith Lux to Launch in the US
Footwear

The adidas Stan Smith Lux to Launch in the US

Following its European debut last month.

Willy Vanderperre Captures Raf Simons' Last Collection in SS23 Campaign
Fashion

Willy Vanderperre Captures Raf Simons' Last Collection in SS23 Campaign

Raf-isms are found in abundance for the designer’s closing season.

Jordan Brand Flips the “Laney” Color Scheme on This New Air Jordan 1
Footwear

Jordan Brand Flips the “Laney” Color Scheme on This New Air Jordan 1

A remix of 2013’s Air Jordan 1 “Laney,” with alternate materials and a few new embellishments.

More ▾