Billionaire Boys Club EU Refreshes Classic With New Exclusive Colorways
In hues of turquoise and camel.
Billionaire Boys Club still remains a core staple in streetwear communities, especially as it has grown to encompass other branches like the Europe-oriented Billionaire Boys Club EU. Even with its regional focus, the derivative continues to grow with graphic-heavy mainline and collaborative offerings alongside paired-down pieces. Now the Billionaire Boys Club is looking to the latter by refreshing some of its classic pieces with new Europe-exclusive colorways.
The new offering directs its gaze to the Billionaire Boys Club classic collection across cotton tracksuits and matching tees. To refresh, the new pieces see the signature BBC Arch logo in shades of black and white across turquoise and camel-hued pieces. The arch logo appears on the left chest and left thigh of hoodies, sweatpants and tees. Even though the garments are simple by nature, the light-hued shades offer a new touch.
To bring the calm offering to life, BBC EU linked up with Sean Newton during rush hour at Oxford Circus to showcase the energy of transit and everyday life that’s also inherent to streetwear – being always on the go.
Take a look at the new offering in the gallery above. The new selection of EU-exclusive colorways for the classic collection is available now online.
