Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Some languages may be automatically translated. Accuracy may vary.

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • London
  • collaborations
  • Collaboration
  • Nike
  • Year of the Horse
  • Nike Pegasus Premium
  • Cillian Murphy
  • Netflix
HypebeastHypebaeHypeartHypemapsHBX

HIROFUMI KOJIMA

Hirofumi Kojima on the atmos-Exclusive Nike Air Max 95 “Harajuku”
Footwear

Hirofumi Kojima on the atmos-Exclusive Nike Air Max 95 “Harajuku”

Reworking the classic Air Max 95 “Neon.”
By /
21.0K   0 Comments
Save
First Look at the atmos × adidas Originals Samba “Tuxedo”
Footwear

First Look at the atmos × adidas Originals Samba “Tuxedo”

Sporting a glossy black and metallic silver look.
By /
37.7K   4 Comments
Save
atmos x ASICS GEL-KAYANO 14 Looks to Tokyo Nightlife Scene
Footwear

atmos x ASICS GEL-KAYANO 14 Looks to Tokyo Nightlife Scene

Landing in a spacey colorway.
By /
12.3K   0 Comments
Save
atmos To Host GORE-TEX Pop-Ups Across Japan
Fashion

atmos To Host GORE-TEX Pop-Ups Across Japan

Spanning three locations for a limited time only.
By /
2.1K   0 Comments
Save
First Down and atmos Link Two Subway Systems on the ASICS GEL-Lyte III
Footwear

First Down and atmos Link Two Subway Systems on the ASICS GEL-Lyte III

A nod to both brands’ roots.
By /
9.1K   0 Comments
Save
atmos Is Hosting a Nike CO.JP Archive Exhibit in Tokyo
Footwear

atmos Is Hosting a Nike CO.JP Archive Exhibit in Tokyo

Over 20 years’ worth of Japan-only Nike SMUs are on display.
By /
4.2K   0 Comments
Save
What Max Means to Me: A Nike Air Max Day Roundtable
Footwear

What Max Means to Me: A Nike Air Max Day Roundtable

Don C, Aleali May, Salehe Bembury, Steven Harrington, Patta’s Edson Sabajo & Gillaume Schmidt and more share their personal Air Max stories.
By /
19.0K   6 Comments
Save
Your Best Look at Sean Wotherspoon's Corduroy-Equipped ASICS Collab (UPDATE)
Footwear

Your Best Look at Sean Wotherspoon's Corduroy-Equipped ASICS Collab (UPDATE)

The king of corduory kicks is back at it again, working with ASICS and atmos.
By /
67.0K   19 Comments
Save
atmos Teases Japan-Exclusive Halloween Nike Air Force 1
Footwear

atmos Teases Japan-Exclusive Halloween Nike Air Force 1

Dedicated to Shibuya.
By /
13.2K   1 Comments
Save
Teaser of the Air Max 95 "Jade" From atmos' "WE LOVE NIKE" Pack Surfaces
Footwear

Teaser of the Air Max 95 "Jade" From atmos' "WE LOVE NIKE" Pack Surfaces

Coming soon.
By /
15.0K   2 Comments
Save
The Nike Air Max 1 "atmos Elephant" Creator Explains Why the Shoe Was Inspired by Bathing Elephants
Footwear

The Nike Air Max 1 "atmos Elephant" Creator Explains Why the Shoe Was Inspired by Bathing Elephants

Hirofumi Kojima outlines the designs choices found on the shoe.
By /
23.8K   0 Comments
Save
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

Already whitelisted us? Refresh page

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. “Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.