Terry Rozier and Chinatown Market Bring the Spirit of Basketball to Paris
PUMA Top 100
German Sportswear Company
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Description
PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections
HYPEBEAST France spoke to the two about their latest partnership with PUMA for the NBA Paris game.
Trek-inspirations through and through.
Alongside a new adidas YEEZY BOOST 350 V2, the return of a beloved Air Jordan 4 and fresh styles for LeBron James and Paul George.
Two co-created colorways, each with vivid yellow accents.
Red for the Windy City.
The popular ’80s hoops shoe is back to serve as a lifestyle favorite.
Fresh collaborative takes on the LQD CELL, RS-X³ Mid, Ralph Sampson and Future Rider.
This co-branded lifestyle silhouette collects all the rings.
Alongside an inverted take on the AJ13, a new YEEZY BOOST 350 V2, a futuristic Pharrell x adidas 4D and fresh styles from PUMA.
Featuring “Puma Black” and “Burnt Russet” details.
Collaborative takes on the CELL. Alien, Alteration, Ralph Sampson Lo and Deva.
Designed for indoor and in-area activity.
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