New Balance 327: Inspired by ’70s Classics
New Balance Top 10
American Footwear Manufacturer
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New Balance Athletics (NB), simply known as New Balance, is an American multinational corporation company that specialises in footwear. In 1906, William J. Riley originally founded New Balance, as an Arch Support Company. Currently, their products provides a mixture of function and fashion, giving you the performance technology as well as a variety of styles.
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An interview with the design team behind the New Balance 327.
Drawing from Cape Cod, Massachusetts’s cranberry bogs and the famous drink they help produce.
Alongside the KITH x ASICS GEL-Lyte III “Tokyo Trio,” J. Cole’s PUMA basketball sneaker and more.
How mask manufacturing shifted the industry. And why it’s here to stay.
“Mallard Blue” and “Summer Fog” palettes for the hybrid runner.
Alongside the adidas YEEZY BOOST 380 “Blue Oat,” Grateful Dead x Nike SB Dunk Lows and Jaden Smith’s New Balance.
Inspired by a traditional Japanese tea house.
An extension of the footwear brand’s “Waist to Toe” program.
The first full look at Bembury’s latest collaborative sneaker.
The classic sneakers get a contemporary refresh.
The pack’s vibrant colors pay homage to Darius Bazley’s colorful personal style.
Made of sustainable, vegan-friendly materials and inspired by Jaden’s favorite NB silhouettes: the 1700 and X-Racer.
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