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Founded 2005

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Description

Icecream originated as a subsidiary of artist Pharell Williams and A Bathing Ape creator NIGO’s Billionaire Boys Club brand in 2005. Both clothing lines were founded in Japan and New York City. Featuring graphics of dollar signs, diamonds, and beepers, the brand went on to popularize all-over print designs that would be seen in streetwear henceforth. Under the motto “wealth is of the heart and mind, not the pocket,” Icecream alongside BBC has influenced streetwear by upholding individualism through fashion for well-over a decade.
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Latest Collections

The Business of HYPE With jeffstaple, Episode 5: Mike Cherman, ICNY & Chinatown Market
Business of HYPE

The Business of HYPE With jeffstaple, Episode 5: Mike Cherman, ICNY & Chinatown Market

People say your brand dies when you go to Urban. To those, Mike Cherman says: “Enjoy making no money for the rest of your life.”

SANDALBOYZ & BBC Ice Cream Announce an Online Re-Release of Their Sought After Collaboration
Footwear

SANDALBOYZ & BBC Ice Cream Announce an Online Re-Release of Their Sought After Collaboration

Featuring the iconic diamonds and dollar signs pattern.


a number of names* Has a Sample Sale planned for London
Fashion

a number of names* Has a Sample Sale planned for London

Billionaire Boys Club, BEDWIN & THE HEARTBREAKERS and ICECREAM all appear.

Ewing Athletics Joins Forces With Mikey Likes It Ice Cream for a Cool 33 Hi
Footwear

Ewing Athletics Joins Forces With Mikey Likes It Ice Cream for a Cool 33 Hi

Alongside a special “Patrick Chewing” flavor.

A Japanese-Based Research Facility Has Discovered Ice-Cream That Doesn't Melt
Food & Beverage

A Japanese-Based Research Facility Has Discovered Ice-Cream That Doesn't Melt

By accident.

Reebok To Drop Ice Cream Flavored InstaPump Fury This Summer
Footwear

Reebok To Drop Ice Cream Flavored InstaPump Fury This Summer

Three scoops on a waffle cone.

Is Billionaire Boys Club Set to Relaunch Its ICECREAM Label?
Fashion

Is Billionaire Boys Club Set to Relaunch Its ICECREAM Label?

After an unexpected release.

Find out the Difference Between $1 USD and $1,000 USD Ice Cream
Food & Beverage

Find out the Difference Between $1 USD and $1,000 USD Ice Cream

Would you pay for this expensive scoop?

Thanks to Yuengling, You Can Now Buy Butterbeer-Flavored Ice Cream
Food & Beverage

Thanks to Yuengling, You Can Now Buy Butterbeer-Flavored Ice Cream

‘Harry Potter’ fans, rejoice.

Starbucks Will Offer Ice Cream and Coffee Mixes Very Soon
Food & Beverage

Starbucks Will Offer Ice Cream and Coffee Mixes Very Soon

The juggernaut is attempting an Italian classic.

Ben & Jerry's Releases Individual Ice Cream "Pint Slices"
Food & Beverage

Ben & Jerry's Releases Individual Ice Cream "Pint Slices"

Watch out Klondike..

Pharrell Opens a New Billionaire Boys Club/ICECREAM Flagship Location in New York
Fashion

Pharrell Opens a New Billionaire Boys Club/ICECREAM Flagship Location in New York

The latest from Skateboard P and NIGO.

 

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