I Love Ugly
I Love Ugly is a New Zealand streetwear label founded by Valentin Ozich, in 2008. Originally the brand was created as an art and design collective of illustrators and graphic designers. The brand further developed as a premium streetwear label, that created bold, all-over prints. I Love Ugly, also had backing of influencers such as A$AP Rocky.
Founded
2008
Industries
Streetwear
Headquarter
Auckland, New Zealand
Website
iloveugly.com
Entitled Titirangi, after the founder’s hometown.
Combining patterns, prints, contemporary design cues and vintage styling elements.
Presented by
I Love Ugly
Influenced by the North and South islands of New Zealand.
Worthy for any Southern Hemisphere summer.
Presented by
JanSport
The three bag capsule follows the success of their first sellout collection.
Contemporary styling, with athletic and streetwear cues mixed in.
Serious, well-crafted silhouettes juxtaposed against an almost chaotic artistic style.
2016
Shipping to over 85 countries
2015
LA & Melbourne Flagship store
2014
4 New Zealand stores
2012
First flagship store opens
2011
Partners with Barnaby Marshall
2008
Founded by Valentin Ozich
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