Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Nike Announces "Road to Utopia" Sweepstakes
Music

Nike Announces "Road to Utopia" Sweepstakes

A Travis Scott x Jordan Brand event that includes a trip to Egypt for Scott’s upcoming performance.

How Jordan Brand are Changing the Game of Basketball In Paris
Footwear

How Jordan Brand are Changing the Game of Basketball In Paris

The brand brought pioneers from the worlds of design and basketball together to celebrate Quai 54’s 20th anniversary.


Detailed Look at the A Ma Maniére x Air Jordan 5 in "Black"
Footwear

Detailed Look at the A Ma Maniére x Air Jordan 5 in "Black"

Expected to release this November.

Official Look at the Air Jordan 38 "Center Star"
Footwear

Official Look at the Air Jordan 38 "Center Star"

The women’s-exclusive colorway celebrates the WNBA.

The Air Jordan 12 "Brilliant Orange" Celebrates the 2023 WNBA All-Star Game
Footwear

The Air Jordan 12 "Brilliant Orange" Celebrates the 2023 WNBA All-Star Game

Highlighted by the league’s signature orange hue.

Nike Revitalizes the Air Foamposite One “Metallic Red” in This Week’s Best Footwear Drops
Footwear

Nike Revitalizes the Air Foamposite One “Metallic Red” in This Week’s Best Footwear Drops

Joined by another Cecilie Bahnsen x ASICS collaboration, two Air Jordan 2 Lows, the INVINCIBLE x Vault by Vans “Gnarly” pack and more.

Jordan MVP Arrives in "Violet Ore"
Footwear

Jordan MVP Arrives in "Violet Ore"

Releasing later this year.

Nike Presents the Jordan Zion 3
Footwear

Nike Presents the Jordan Zion 3

Zion Williamson’s latest silhouette with Jordan Brand has been crafted to support his unique combination of strength and speed.

Introducing the Air Jordan 38
Footwear

Introducing the Air Jordan 38

Inspired by the Air Jordan 8, it introduces new plate technology that emphasizes court mobility.

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the Nike x A-COLD-WALL* Air Force 1.

Jordan System.23 "Yellow" Is Bold and Ready for the Summer
Footwear

Jordan System.23 "Yellow" Is Bold and Ready for the Summer

Coming soon.

"Varsity Royal" Touches Down on the Air Jordan 2 Low
Footwear

"Varsity Royal" Touches Down on the Air Jordan 2 Low

Featuring a color arrangement reminiscent of fragment design’s Air Jordan 1 collaborations.

 

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