The Air Jordan 4 “Black Cat” Returns Later This Month
Jordan Brand Top 100
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
For the first time since its initial release in 2006.
Complete with signature laser-etched detailing.
Virgil Abloh introduced the shoes during his label’s Fall/Winter 2020 runway show.
An elegant new style for the popular low-cut silhouette.
Featuring shimmering iridescent accents.
Featuring Jordan Brand, Nike, PSG & more.
Alongside plenty of heat from Nike Sportswear, desirable Air Jordans and a striking collaborative take on Reebok’s Instapump Fury.
The Air Jordan OG returns for the first time since 1998.
Get your first look here.
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