Studio Tyrsa Designs Exclusive 150th Anniversary Collection for Audemars Piguet
The Swiss watchmaker commissions a “Friends and Family” capsule featuring a bespoke varsity jacket and archival-inspired objects.
Summary
- Studio Tyrsa has developed a complete gift collection to celebrate Audemars Piguet’s 150th anniversary
- The range includes artworks, objects, and a varsity jacket featuring the brand’s iconic Royal Oak motif
- The collection is strictly limited to Audemars Piguet clients and VIPs and will not be available for public purchase
Audemars Piguet has partnered with Studio Tyrsa to mark a century and a half of watchmaking with the 150th Anniversary Gift Collection. Drawing directly from the Maison’s extensive archives, the project translates the Swiss brand’s legacy of precision and savoir-faire into a curated series of lifestyle items and apparel.
The collaboration encompasses a range of custom-designed goods, including artworks and collectible objects, but the standout piece is a collegiate-style varsity jacket. Detailed imagery reveals the garment features a bespoke “AP 150” emblem on the chest. The back of the jacket displays bold typographic lettering, heavily influenced by the watchmaker’s visual identity, and is framed by the distinctive octagonal shape of the Royal Oak motif.
Studio Tyrsa described the development process as a deep dive into the brand’s history, resulting in a cohesive aesthetic that honors the milestone. The design language focuses on reinterpreting traditional luxury codes through a contemporary graphic lens, specifically tailored for the brand’s closest circle.
This collection serves exclusively as a gesture to the brand’s community. According to the studio, the items are reserved solely for Audemars Piguet clients and VIPs and are “not available to purchase.”
View this post on Instagram
