Ford Introduces One-Off Bronco "Sasquatch Searcher" for Bigfoot Enthusiasts

Alongside a range of limited edition merch.

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Ford has unveiled a one-of-a-kind Bronco Sasquatch Searcher SUV, designed specifically for a lucky winner eager to embark on the ultimate adventure — finding the elusive Sasquatch. The unique Bronco is the centerpiece of Ford’s latest sweepstakes, which launched on the Ford Bronco Instagram account.

Based on a two-door Bronco Badlands Sasquatch, the Sasquatch Searcher is fully outfitted for an outdoor expedition. Key features include a tree camo exterior wrap, a roof-mounted light bar, front and rear-facing cameras, and an interior customized for long tracking sessions. The SUV also boasts Sasquatch-themed badges and accessories, making it a truly distinctive vehicle.

Participants in the sweepstakes are challenged to solve mystery clues across social media platforms, Reddit and even through physical posters and street signs located in potential Sasquatch hotspots. The ultimate prize? The Bronco Sasquatch Searcher itself.

For those not lucky enough to win, Ford offers the Sasquatch package on all Bronco trims and the 2025 Bronco Sport Outer Banks and Badlands. To join the quest, fans can follow the Ford Bronco Instagram for more details and updates.

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