Ford and Filson Team Up on a Premium, Wilderness-Ready 2027 Bronco

The premium outdoor apparel partnership brings a rugged yet refined look to the utility vehicle.

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Summary

  • Ford has partnered with heritage outdoor apparel brand Filson to introduce the 2027 Ford Bronco Filson Edition

  • The special-edition SUV comes equipped with the rugged Sasquatch off-road package and a twin-turbo V-6 engine

  • The interior cabin features premium quilted leather alongside woven fabrics inspired by Filson’s signature twill

The 2027 Ford Bronco Filson Edition has officially been unveiled, marking a new premium apparel partnership for the Blue Oval. Harkening back to the classic outdoor-themed vehicle collaborations of the 1990s, this special-edition utility vehicle seamlessly blends heavy off-road capability with high-end, menswear-inspired design elements.

Inside the cabin, the aesthetic is heavily influenced by Filson’s signature archive. The seats feature a unique combination of premium quilted leather and a durable woven fabric modeled after the brand’s famous rugged twill, while the wrapped dashboard is accented by an attractive bronze bezel on the steering wheel. This sophisticated bronze treatment extends to the rotary dial controlling the vehicle’s G.O.A.T. drive modes, offering a cohesive look that bridges heritage style with modern automotive design.

On the performance front, the vehicle is powered by a version of the Bronco Raptor’s twin-turbocharged 3.0-liter V-6 engine, tuned specifically for smoother everyday performance. The model comes standard with the coveted Sasquatch package, delivering electronic locking front and rear differentials, Fox internal-bypass dampers, and beefy 35-inch all-terrain tires. To maximize comfort, engineers slightly softened the suspension and added power-operated running boards for an enhanced on-road experience.

Check out the vehicle details above. The 2027 Ford Bronco Filson Edition is set to open for orders this fall, with deliveries scheduled to arrive at dealerships in early 2027.

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