G-SHOCK’s Coca-Cola Collab Stars Two Iconic Watch Models

Inspired by the iconic Coke can and glass bottle designs.

Watches
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Following the reveal of a DW-5600 watch with HIDDEN.NY, G-SHOCK has unveiled another exciting collaboration — this time, with Coca-Cola. Consisting of a DW-5600 and a DW-6900, both limited-edition references borrow cues from the iconic beverage while fusing with G-SHOCK’s signature aesthetics.

Doused in Coca-Cola’s signature red hue, the DW5600CC23-4 features a white watch face. This is accompanied by an unmissable Coca-Cola logo on the resin band to complete the soda can’s hallmarked color scheme.

As for the DW6900CC23-3, it arrives in a semi-transparent resin build that nods to the classic Coca-Cola green glass bottle. The bottle silhouette is also featured within the watch’s display as a subtle East Egg, where it’s only revealed when the El backlight is activated. A special Coca-Cola bottle cap engraving is also featured on both watches’ casebacks.

Available now via G-SHOCK, the watches come in a special co-branded packaging, both retailing at $160 USD each.

Elsewhere, check out the expert round table on the rise of mid-tier luxury watch brands in the pre-owned market.

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