Tanqueray Celebrates Latest No.TEN Gin With Immersive Experience in Singapore
Tapping into all five senses.
To celebrate the launch of its No.TEN gin, Tanqueray hosted an immersive, multi-sensory experience in Singapore: The Tanqueray Terrace Experience.
As its first-ever small-batch gin distilled with citrus fruits, the experiential event featured various zones in the space that allowed visitors to experience the foundation of No.TEN’s distinct flavor. With coriander, juniper, and liquorice tones combined with the freshness of pink grapefruit, Mexican lima and Florida oranges present in the gin, a Botanical Wonderwall brings guests to try the flavors and discover its unique distillation process.
Located in Singapore’s heritage CHIJMES building, visitors were also able to pre-register for a perfume workshop hosted by fragrance lab Oo La Lab to craft a bespoke scent inspired by the vibrant drink. At the dedicated scent bar pop-up, guests could create a personalized fragrance blend when purchasing the new No.TEN gin mix.
Check out the images from The Tanqueray Terrace Experience above. For more information on the new No.TEN gin, visit the brand’s website. You can also register for the perfume workshop at Oo La Lab by booking here.
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