Lil Uzi Vert Fronts Heaven by Marc Jacobs' SS23 Campaign

Evidently, Lil Uzi Vert just wants to rock in Heaven by Marc Jacobs’ new Spring/Summer 2023 campaign. Shot by Harley Weir and styled by Danielle Emerson, the Western-inspired shoot sees the chart-topping rapper pose alongside several famous faces, including Ice Spice, actor Liv Tyler, designer Michèle Lamy and musician Yves Tumor.

The top-shelf gallery sees the aforementioned cast in a variety of locations: where Uzi sulks in a studio wearing Heaven’s latest graphic-covered jersey and holding a blow-up rose, Ice Spice shows off the brand’s tan star-printed mini dress in the desert. Meanwhile, Cain dons a logo-embossed, cropped sweater while riding a mechanical bull, and Tyler flaunts a two-piece denim set and a pair of the label’s dramatic pumps while sprawled across a motel bed.

At large, the collection is filled with classic brand statements. Zip-up hoodies feature multi-toned embroidery; T-shirts offer spraypainted graphics, and sweaters appear tastefully torn. The line leans into Heaven’s appreciation for Y2K style, with logo work calling back to the influential era; and it becomes explicit at times, specifically through its handcuff-inspired necklaces.

Heaven’s SS23 collection will be released through several drops, the first of which is now available on the brand’s webstore. Stay tuned for the second drop, which is scheduled in May, and take a look at the star-studded campaign in the gallery above.

In more fashion news, A24 dropped a Euphoria Fashion book exploring the hit series’ influential wardrobe.