Rui Hachimura Presents the Air Jordan 37 "Siren Red"

Paying tribute to his Japanese heritage.

Footwear
6,967 Hypes 4 Comments

With the 2022-23 NBA Season beginning next week, the Washington WizardsRui Hachimura is heading into his fourth season in the league. As the first Japanese national to be drafted in the first round of the NBA Draft, Hachimura was quick to join the Jordan Brand roster in 2019. Since then, he has offered plenty of new looks for the brand, including on the Air Jordan 1 Low, 8, 36 and more. Recently, he presented both the Air Jordan 36 and Air Jordan 1 Low in a “Cranes” colorway, with the latter being a friends and family exclusive.

Now, Hachimura approaches the new Air Jordan 37 for the first time, opting for a bold “Siren Red” colorway. Its Lenoweave upper carries the red throughout with its collar, mudguard and heel counter in a foil finish. Formula 23 cushioning appears at the off-white midsole alongside a visible carbon fiber midfoot shank and Zoom Air strobel unit. As for thematic detailing, Hachimura’s logo appears on the tongue and Japanese-themed sockliner.

Currently, the Rui Hachimura Air Jordan 37 “Siren Red” is expected to land on shelves this upcoming holiday season. Look for it to be available via Nike and select Jordan Brand retailers at a price of $205 USD.

In other footwear news, during his book launch event, Nigel Sylvester showed off his next take on the Air Jordan 1, this time utilizing a black base for the colorway.

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