Honor The Gift x Union Los Angeles Takes Pride in the City’s La Brea Neighborhood
Dropping October 29.
Regardless if its a capsule or a full collection, Russell Westbrook’s brand, Honor The Gift, will always be grounded in celebrating Los Angeles. The brand’s latest endeavor enlists the help of Union Los Angeles for a neighborhood-focused capsule collection.
Paying homage to LA’s La Brea neighborhood, the capsule consists of hoodies, T-shirts, shorts and a cap in hues of off-white, black and white. Appearing across the pieces is a co-branded graphic design in ice blue and gold. With the fusion of the two LA-based fashion brands, it only made sense that the collection exalts La Brea due to its cultivation of fashion, community and culture. Additionally, a portion of the capsule’s proceeds are ser to benefit Westbrook’s Why Not? Foundation.
This past September, Honor The Gift opened its debut flagship store in Los Angeles. Designed by Westbrook and design firm, Haus of Design, the store features an industrial design which was inspired by the inner city.
Ranging in price from $52 USD to $140 USD, the Honor The Gift x Union Los Angeles La Brea capsule releases on Saturday, October 29 at HTG’s LA flagship store.
Elsewhere in fashion, Martine Rose is Pitti Uomo 103’s guest designer.
