Russell Westbrook’s Honor The Gift Opens Los Angeles Store

Marking the brand’s first retail location.

Fashion
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Since its 2017 start, Russell Westbrook’s ready-to-wear brand, Honor The Gift, has been delivering a casual take on the spirit of Los Angeles. With a range of collections under its belt, the brand has now opened its inaugural flagship store in Los Angeles.

Located in the city’s West Hollywood suburb, the store was designed by Westbrook and design firm, Haus of Design. To further channel HTG’s commitment to LA, the store harbors an industrial design, which was influenced by the inner city. Bringing these aspects to life are crumble walls effects, textured exposed brick and floor-to-ceiling clothing racks – featuring a variety of stone, porcelain and metal materials.

The store’s dark, yet modern aesthetic also includes a black ceiling with implanted line lights alongside contemporary light fixtures that surround the store. Completing the store are black display tables with matching couches and a calmly lit sign above the checkout counter.

Check out the store in the gallery above.

In related news, MKI MIYUKI ZOKU explores the power of minimalism for FW22. 

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