UK Rapper Novelist Is the Face of Billionaire Boys Club's Tessuti Link up

The grime artist discusses style and his affinity to the brand.

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Tessuti has launched the first of its “Stand Out” stories of 2022 in partnership with Billionaire Boys Club and UK rapper Novelist.

Billionaire Boys Club — or BBC, as it’s more commonly known — is the clothing line founded by Pharrell Williams and NIGO in 2005, which has since become one of the most epochal brands in the realm of streetwear.

Now, to showcase its collection, Tessuti and BBC have teamed up with Novelist to capture the grime artist donning its latest offering, and discuss his long-standing affinity to the brand through the first 2022 installment of the retailer’s “Stand Out” series.

You can watch the full interview in the video below and shop the collection via both the Tessuti and HBX webstores.

In other news, Salehe Bembury has teased another Crocs Pollex Clog, this time with a “Crocodile” theme.

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