Following the launch of its Spring/Summer 2021 collection that was inspired by coastal prints and graphics, and the opening of its new San Francisco-based flagship store, the skate label is rounding things out with a beer label that it’s worked with since its early days.
Celebrating various iconic American pastimes, the capsule pays homage to everything from baseball and racing, to tailgating and Monster Trucks, a personal favourite of the late Keith Hufnagel.
Comprising a selection of apparel and accessories boasting co-branding and an array of graphics, the collection is completed with socks packaged in a custom HUF x PBR beer can.
The full HUF x Pabst Blue Ribbon collection is set to drop on September 16 and will be available via the HUF webstore.
In other fashion news, UNIQLO has shared images of its forthcoming collaboration with White Mountaineering.