Fossil Unveils Playful New ‘Space Jam: A New Legacy’ Collection
Featuring three collections of watches, backpacks and other accessories.
Fossil teamed up with Warner Bros. to present an exclusive Space Jam capsule collection ahead of the new Space Jam: A New Legacy movie. The capsule features three collections with limited-edition watches, small leather goods, backpacks and more.
Leading the capsule is the All Stars collection, featuring five colorful watches and card cases starring iconic Looney Tunes characters Bugs Bunny, Lola Bunny, Tweety, Marvin and Daffy Duck. Each watch design is paired with a silicone strap, matching color bezel and an etched caseback. The All Star watches retail for $89 USD and the card cases are $48 USD.
Next up is the Slam Dunk collection, where Bugs Bunny and Lola Bunny lead the way with two watch designs. The watches are also paired with a limited-edition bag tag and commemorative coin. Available in 42MM and 36MM case sizes, the watches feature bold graphic bezels, while the collection’s backpacks contain iridescent details. In this collection, watches retail for $159 USD, backpacks retail for $218 to$398 USD and small leather goods retail for $48.
The last offering in the capsule is a Tune Squad box set, which is limited to just 75 sets. The box set includes a special-edition watch with an image-changing lenticular dial, collectible figurines, interchangeable watch straps and other small commemorative accessories. The box set retails for $500 USD.
Steve Evans, EVP Chief Brand Officer, said the collection was inspired by nostalgia and bold visuals. “As a brand long inspired by American heritage and iconic moments in culture, Space Jam by Fossil pays homage to what makes this new movie, Space Jam: A New Legacy, so exciting for all ages — beloved characters, reimagined storytelling, and bold visuals.”
The collection is now available on Fossil’s website.
In related news, check out the recent Space Jam: A New Legacy collaboration with Nike and Xbox.
