Tyler, the Creator Seemingly Begins New Album Rollout

Using a billboard on Sunset Boulevard with a phone number and the Columbia Records logo.

Music
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It seems like Tyler, the Creator is gearing up to release a brand new album.

Eagle eyed fans in Los Angeles recently came across a billboard along Sunset Boulevard promoting the phone number 1-855-444-8888 with the words “CALL ME IF YOU GET LOST” and bearing the Columbia Records logo — the record label Tyler is currently signed to. When dialled, it plays a recorded message that is supposedly a conversation between Tyler and his mother playing over what many believe is music from the new album.

A bulk of the conversation hears his mother talk about how much she loves her son, calling him her “ride or die” and that she’ll “stand in front of a bullet, on God, over this one.” When she asks “Am I lying?” a voice similar to Tyler’s can be heard answering “You have no reason to,” and his mother continues to go off.

Tyler himself is yet to respond to the rumors of the new album nor acknowledge that the billboard is his work, so fans will have to wait and see if their theories are correct. Many point out, however, that his last studio effort IGOR was released two years ago and that his pattern for releasing albums takes about two years.

Elsewhere in music, Kanye West’s manager claims that a new album entitled WestDayEver is on the way.

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