Founded in 2012, LVRN has signed major artists such as 6LACK and Westside Boogie as they continue blowing up in the industry and expanding their roster with the likes of BRS Kash, OMB Bloodbath, and Summer Walker to name a few.
The latest release is presented on RapCaviar x Spotify Singles and accompanied by a visual of the rappers taking over a bank and flipping it into an equal opportunity business. The visual starts off with a quick glimpse of Atlanta from above and continues on to circling around Houston’s OMB Bloodbath as she spits her flow. The video moves on to wheel around NoonieVsEveryboday then carries onto BRS Kash and caps off with Westside Boogie and Atlanta’s very own 6BLACK. The soulful vocals turned bass-heavy beat was produced by DJ and producer Kitty Ca$h who also makes an appearance in the visual.
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Watch the ‘LVRN Cypher’ video above and check out some of the reactions below.
“ I knew I had weight when the homie had picked up a bitch just off the strength of him knowing me.”
— PuertoricanPapí (@Tribe_Shed) May 6, 2021
The homie is a cheat code https://t.co/zMLQjrwPCQ
— WESTSIDE BOOGIE (@WS_Boogie) May 5, 2021
— justicewearscoolpnts (@justiceLVRN) May 5, 2021
— ŁÅDŸ (@LadyLondonnn) May 6, 2021
Elsewhere in music, Czarface and MF DOOM delivered the new album ‘Super What?’.