7-Eleven Sweden Releases a Limited Pyjama Set

Coming in the convenience store chain’s signature colors.

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Fashion
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With the pandemic still going strong, 7-Eleven Sweden has put together something special to help people stay comfy at home.

For those who are currently hanging around in their pyjamas all day, the convenience store chain has designed a limited pyjama set expressing its signature white, green and orange colors. Crafted of 100 percent cotton, the sleepwear turned loungewear is created to celebrate 7-Eleven Sweden’s launch of its all-day breakfast offerings.

According to Anna Maria Carnemark, Marketing Director 7-Eleven Sweden, “More and more people spend most of their time at home and for many, pyjamas have become loungewear; a garment to snuggle in at home, 24 hours a day. With the pyjamas, we wanted to pay tribute to a second as well as a third and fourth breakfast by serving the best meal of the day – all day.”

Priced at €30 EUR (approximately $35 USD), the limited Pyjama Set is available now at 7-Eleven locations throughout Sweden.

In case you missed it, Nobu Matsuhisa and STAMPD recently presented their ongoing collaboration.

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Paul Edwards
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