Asahi Super Dry Delivers Full Draft Beer Experience in a Can
The Japanese brewery gets ambitious.
For those that crave a cold one straight from the tap, Asahi Breweries, makers of Asahi Super Dry, have now developed the full draft beer experience in can form.
Dubbed the “Asahi Super Dry Nama Jockey Can,” the canned release set to hit Japan come April replicates the aroma, flavor and mouth feel of draft beer. In Japanese, “nama” means “fresh” or “raw,” while “jockey” is used to describe a beer mug or pint glass. The Asahi Super Dry Nama Jockey Can features a special interior coating that results in tinier bubbles and a pop-off top. Coupled together, the new developments replicate the smooth head of draft beer.
Check out the promotional imagery for Asahi Super Dry Nama Jockey Can before it officially launches in convenience stores all over Japan April 6 with a wider release throughout the nation April 20, stateside fans will need to look out for imports.
DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.
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