NOAH Launches First Expansive SS20 Delivery

Incorporating a host of the beachy themes illustrated in its Spring/Summer 2020 lookbook, NOAH‘s first seasonal drop ranges from swim trunks to branded umbrellas, coming in at over 50 individual pieces, including each garment’s various colorways. That’s the brand’s biggest release to date, highlighting a vast selection of mature warm weather wearables and accessories.

NOAH serves up a variety of staples and statement items alike, revamping brand favorites like polo shirts and tapered denim pants alongside new items like branded anoraks and patterned pullovers. Rich patterns are a seasonal motif, with chore jackets, boxy shirts and trousers alike all boasting unmissable prints that accompany colorful base layers. Fruits, skeletons and flowers all appear atop shirts, sweaters and hoodies, bolstered by accessories like pens, stackable cups and even a branded umbrella.

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The first SS20 drop is available on NOAH’s web store and at its New York flagship.

Elsewhere in New York, HUF introduced its own colorful Spring/Summer 2020 range.