Extra Butter Enlists ASICS, Alpha Industries and G-Shock For New Tomcat Collection

The three brands unite to honor the form and function of fighter jet design and aeronautical engineering.

By
Fashion
4,847 Hypes 0 Comments

Since 2007, Extra Butter has been proudly serving the folks of Greater New York City with a finely curated selection of streetwear brands and sneaker drops, and this month, they’re teaming with industry stalwarts ASICS, Alpha Industries and G-Shock for a new Tomcat Collection. The three-party alliance integrates footwear, apparel and accessories, and was made as a tribute to the form and function of fighter jet design and aeronautical engineering.

On the sneakers side, the NYC-based retailers links up with the folks over at ASICS to reimagine the Kayano V OG with fighter jet sensibility. Styled with a stealthy steel blue exterior, this specially-crafted colorway is tweaked with a revamped tongue and lacing system, whose upper layer features a premium full grain leather and ballistic nylon underlay. Graphic notations such as “Hold On”, “Jet Fuel Only”, “Secure Prior to Flight” and more grace over the base to further echo its military aircraft-inspired theme.

For outerwear, EB has linked up with Alpha Industries, and thus created a uniquely designed MA-1 Flight Jacket. Patches emblematic of vintage aviators and Extra Butter’s brand aesthetic are embroidered in an all-over manner atop an olive bomber piece.

G-Shock thrusts themselves into the mix by lending their GM5600B-3EB timepiece to be filtered through the Extra Butter lens. Resin cases are ornamented with a dot matrix camouflage print and paired with with an electro-luminescent backlight afterglow. The watch’s bands and packaging both also usher in a military olive hue with printed overlays to match up with the graphic elements of the aforementioned Kayano shoe.

Moreover, the collection is completed with two hoodies, a long sleeve tee, a short sleeve tee and a snapback, all of which are printed with retro-esque fighter jet imagery.

The entire Tomcat Collection will release exclusively at Extra Butter retail locations on December 16, followed by a digital launch via Extra Butter’s online store and the EB Mobile App on December 18.

In case you missed it, John Mayer teamed up HODINKEE for a Casio G-SHOCK 6900 collaboration.

Read Full Article

What to Read Next

NEPENTHES NY Rings in December With BAGSINPROGRESS Pop-Up, Nigel Hosang Exhibition
Fashion

NEPENTHES NY Rings in December With BAGSINPROGRESS Pop-Up, Nigel Hosang Exhibition

Inviting fans back to the recently renovated retail destination.

EYEFUNNY Crafts FUTURA2000 Handstyle Diamond Pendants
Fashion

EYEFUNNY Crafts FUTURA2000 Handstyle Diamond Pendants

A to Z with Futura Laboratories.

Joe FreshGoods and Converse Celebrate Chicago's 1970's Disco Culture With New Apparel and Footwear Collection
Footwear

Joe FreshGoods and Converse Celebrate Chicago's 1970's Disco Culture With New Apparel and Footwear Collection

Joe Freshgoods discusses his Windy City-inspired kicks in an exclusive Q&A with HYPEBEAST.


TASCHEN Looks Through the Lens of Legendary Boxing Photographer Neil Leifer
Sports

TASCHEN Looks Through the Lens of Legendary Boxing Photographer Neil Leifer

Including unpublished and rarely-seen images from some of the sport’s most notorious bouts.

adidas YEEZY BOOST 380 To Release in Region-Exclusive "Hylite," "Lmnte" and "Azure" Colorways
Footwear

adidas YEEZY BOOST 380 To Release in Region-Exclusive "Hylite," "Lmnte" and "Azure" Colorways

The “Hylite” will be available in “Glow” and standard versions, while “Lmnte” and “Azure” feature reflective and non-reflective iterations.

Versace's Trigreca Sneaker Shows the Latest Evolution of the Brand's House Codes
Fashion 

Versace's Trigreca Sneaker Shows the Latest Evolution of the Brand's House Codes

Presented by Versace
We speak to fashion experts about Versace’s renowned Greca and Medusa patterns.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.