Junya Watanabe's $950 USD UCLA Logo Sweater Is for Die-Hard Alumni

Rep the West Coast with pride.

By
Fashion
9,391 Hypes 9 Comments

Junya Watanabe‘s fascination with American heritage often yields workwear-obsessed collections and progressive heritage collaborations. Fall/Winter 2019 sees the Japanese designer keeping in line with that motif, toying with classic college style by repurposing the logo of the University of California, Los Angeles, just as the institution celebrates its 100th anniversary.

Watanabe’s wool UCLA logo sweater is a premium homage to the classic collegiate sweater, utilizing Japanese craft to create an intarsia knit that features the university’s name and logo seamlessly woven into the very pattern of the sweater. The sweater is informed by UCLA’s signature yellow and “True Blue” colors, inspired by California’s wildflowers and scenic ocean views, with no other detailing visible aside from the branding at the chest. Chunky ribbing at the neck, cuffs and hem ensure a timeless, snug fit.

Shop Watanabe’s premium UCLA sweater on MATCHESFASHION.COM’s site for $950 USD and check out the womens’ iteration below.

Meanwhile, Watanabe’s parent company, COMME des GARÇONS, introduced its latest Nike collaboration at Paris Fashion Week.

Read Full Article

Junya Watanabe MAN UCLA Fall/Winter 2019 Intarsia-Knit Sweater

What to Read Next

Patta Recruits Stüssy for FW19 Capsule Collaboration
Fashion

Patta Recruits Stüssy for FW19 Capsule Collaboration

Wool layering pieces elevated with co-branding.

Converse Updates the Chuck 70 Bosey for "East Village Explorer" Pack
Footwear

Converse Updates the Chuck 70 Bosey for "East Village Explorer" Pack

Water repellent and ready for winter.

BEAMS Taps Champion for Cozy FW19 Layering Pieces
Fashion

BEAMS Taps Champion for Cozy FW19 Layering Pieces

Fleece hoodies, Polartec pullovers and two-toned sweatpants.


Billie Eilish and Woody Harrelson Speak in Support of Climate Strikes
Entertainment

Billie Eilish and Woody Harrelson Speak in Support of Climate Strikes

The duo also salute Greta Thunberg.

Balenciaga SS20 Delivered More Jumbo Silhouettes, New Sneakers
Fashion

Balenciaga SS20 Delivered More Jumbo Silhouettes, New Sneakers

Immense jackets, jeans and gowns, plus plenty of cheeky graphics.

COMME des GARÇONS Teases Nike Dunk Sneaker Collab for SS20
Footwear

COMME des GARÇONS Teases Nike Dunk Sneaker Collab for SS20

The women’s model comes in two variants.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.