Samsung Being Sued Over Water-Resistant Phone Advertisements

Claiming Samsung has been misleading consumers since 2016.

By
Tech
6,974 Hypes 4 Comments

Samsung is being sued by the Australian Competition and Consumer Commission (ACCC) for allegedly misleading consumers of their smartphone’s water resistance capabilities.

Samsung has been running advertisements that GALAXY smartphones could survive in swimming pools and ocean water since 2016 without proving that their handhelds would actually be able to do so.

ACCC’s Chairman Rod Sims states:

“The ACCC alleges Samsung’s advertisements falsely and misleadingly represented Galaxy phones would be suitable for use in, or for exposure to, all types of water, including in ocean water and swimming pools, and would not be affected by such exposure to water for the life of the phone, when this was not the case.”

In over 300 ads, several GALAXY handhelds are billed as having IP68 water resistance, which allows phones to last 1.5 meters submerged in water for 30 minutes. However, ACCC claims that doesn’t allow for other types of water, pointing out Samsung has even stated its Galaxy S10 is not advised to use at the beach. One of these ads even shows Lil Wayne pouring a stream of champagne on his phone claiming the S7 will still work.

According to Reuters, Samsung says it intends to fight the case.

In other tech news, Apple may be ditching the butterfly keyboard for its next MacBook laptops.

Read Full Article

What to Read Next

Dries Van Noten Gets Psychedelic With FW19 Tie-Dyed Denim
Fashion

Dries Van Noten Gets Psychedelic With FW19 Tie-Dyed Denim

Another daring flower-power piece.

Q Money Samples Three 6 Mafia for "Sippin’ (Patron)"
Music

Q Money Samples Three 6 Mafia for "Sippin’ (Patron)"

This is the first single off his forthcoming album.

MeeNa Park's "Scream" Exhibition Features Artworks Inspired by Pop Culture Icons
Arts

MeeNa Park's "Scream" Exhibition Features Artworks Inspired by Pop Culture Icons

With paintings evoking Charles Schulz’s signature character, Charlie Brown.


Anti Social Social Club Reveals Full FW19 Collection
Fashion

Anti Social Social Club Reveals Full FW19 Collection

Featuring collaborations with UNDEFEATED, ‘Playboy’ and Honda.

Sony Develops Industry-Leading Noise Canceling Earbuds for Long-Haul Travellers
Tech

Sony Develops Industry-Leading Noise Canceling Earbuds for Long-Haul Travellers

Expect up to 36 hours of battery on a single charge.

Epic Games Showcase ‘Stranger Things’ Skins in ‘Fortnite’ (UPDATE)
Gaming

Epic Games Showcase ‘Stranger Things’ Skins in ‘Fortnite’ (UPDATE)

Play as Chief Hop or the Demogorgon.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.

Help Support Us

We need ads to keep the lights on and to continue providing free news to our readers. We’d appreciate your support by whitelisting HYPEBEAST on your ad blocker. That way you can keep reading all the great stories for free.

If you have already whitelisted us, simply refresh this page. To find out how to whitelist us, click the button below.

Back

Add Us to Whitelist

We appreciate your support in allowing HYPEBEAST ads. Most ad blockers have similar whitelisting steps and settings. If you need assistance, please contact us.

Adblock Plus

  1. Click on the red ABP icon in the upper right corner of your browser.
  2. Click “Enabled on this site” to disable ad blocking for the current site. In Firefox click “disable on HYPEBEAST”.
  3. Refresh the HYPEBEAST page that you were viewing.

Adblock

  1. Click the AdBlock hand icon.
  2. Click “Don’t run on pages on this domain”.
  3. A new “Don’t run AdBlock on…” dialog may be displayed in the middle of the screen.
  4. Move the “Site” slider to the right. After that, click “Exclude”.
  5. Refresh the HYPEBEAST page that you were viewing.

uBlock

  1. Click the uBlock icon.
  2. Click the large blue “power” button in the menu that appears to whitelist the current website.
  3. Reload the HYPEBEAST page that you were viewing.

Firefox Browser

Firefox Tracking Protection may activate our whitelist notice, which can be disabled temporarily for a browsing session by clicking the shield icon in the URL bar and following the instructions.

Disconnect

  1. Click the Disconnect icon.
  2. Click “Whitelist site”.
  3. Refresh the HYPEBEAST page that you were viewing.