For the collection, clothsurgeon looked to the free-flowing nature of this era and its proactive attitude that drove the “Me Decade.” The society of the ’60s and ’70s was one that challenged government activities with conspiracist views, contemplating extraterrestrial life and exploring the relationship between humans and earth. Drawing inspiration from the 1969 Apollo 11 moon landing, “IT’S A LIE” references hippy subcultures and space travel and channels this through its fusion of relaxed silhouettes and contemporary technical fabrics.
Key pieces from the collection include the daisy-covered three-piece, comprised of a deconstructed blazer, grandad-collar shirt and trousers, as well as the daisy-printed blue and white gingham check look. Other notable mentions include the cow hide-inspired leather jacket, the pale green blazer and suede patchwork trench coat. Take a look at the entire clothsurgeon “IT’S A LIE” SS20 collection in the gallery above.
In case you missed it, here’s your best look yet at the Virgil Abloh-designed Louis Vuitton Pre-SS20 collection.