Nike SB Releases First-Ever All-Female Skate Film 'Gizmo'
A tribute to renowned professional skateboarder Elissa Steamer.
Nike SB has released its first all-female skate video, entitled Gizmo. The new film remains a tribute to renowned skateboarder Elissa Steamer, nicknamed “Gizmo,” who has been embroiled within the lifestyle since the 1980s and is one of the first women to become a professional skater within the history of the sport.
Directed by Jason Hernandez, the film features an all-star cast including Lacey Baker, Leticia Bufoni, Sarah Meurle, Josie Millard, and Elissa Steamer herself. It was filmed over the course of a year and follows female skaters in all corners of the world from North America, China, Europe, and Australia.
Inclusivity still remains at the forefront of much of Nike’s marketing maneuver, and while it has come a long way within the skateboarding community at large, Gizmo attempts to encourage more individuals to pick up a skateboard and ride.
You can check out Nike SB’s Gizmo film above.
For more related news, Powell-Peralta recently released six original Bones Brigade skate videos.
