Nike Doubles Down on Sustainability in FY18 Impact Report

CEO Mark Parker breaks down the sportswear giant’s long-term goals.

Footwear
7.9K 1 Comments

Nike‘s Financial Year 2018 Impact Report is an expansive 74-page document that organizes a host of details stretching from the company’s carbon footprint to its employee diversity. Though readers may peruse a variety of in-depth statistics about various hiring initiatives — “Our employees come to Nike to be part of something greater,” — and environmental actions, the foreword by CEO Mark Parker serves as an accessible summary of the content therein.

“I believe we need our boldest dreams yet,” says Parker. “That starts with building communities of young people who have opportunities to access the life-changing impact of sport and play.” The HTM co-designer explains the wide-ranging achievements of Nike’s Made to Play movements, which reached over 16.5 million kids and 100,000 coaches worldwide. Parker also touches on the initiative’s goals to inspire more female coaches and athletes.

Next up is climate change, a subject Nike is aiming to battle alongside associations like Global Fashion Agenda and the United Nations Framework Convention on Climate Change. “I believe we’re entering a new phase for Nike innovation,” Parker asserts. “One where sustainability at scale is becoming a reality.” Recycling plays a key part in crafting Nike’s Air Units, Flyknit and Flyleather, with the green movement abetted by Nike’s supply chain transparency.

“A decade and a half ago, Nike was the first company in our industry to publicly disclose its supply base,” Parker intones. “Last year, we deepened our disclosures to include our core materials supply base. By driving greater accountability for ourselves and our suppliers, we open up more opportunities to advance worker engagement and wellbeing across our value chain. … Moving forward, with each Impact Report, we’ll use the opportunity to build on where we’re making progress and face head-on the areas where we can improve. Yet we also understand that living up to our potential means earning it every day.”

Read Parker’s entire statement on Nike’s site and along with the full report.

Recently, Nike received backlash for its approach to handling runner Alysia Montaño’s contract when she became pregnant.

Nike Impact Report FY18 With Mark Parker Intro sustainability environmental hiring breakdown summary pdf

Nike

Read Full Article

What to Read Next

Nike Reports 10% Revenue Decline for FY25 Q1, Pushes Back Scheduled "Investor Day"
Footwear

Nike Reports 10% Revenue Decline for FY25 Q1, Pushes Back Scheduled "Investor Day"

The Swoosh’s FY25 Q1 numbers missed Wall Street’s overall revenue expectations but hit the brand’s own earnings-per-share estimates.

Nike KD 18 Gets Stealthy in “Black Label”
Footwear

Nike KD 18 Gets Stealthy in “Black Label”

The first official look of the new model.

PXG Doubles Down on Golf Apparel With Scottsdale Pop-Up Store
Golf

PXG Doubles Down on Golf Apparel With Scottsdale Pop-Up Store

The store is open now through April in the high end Scottsdale Fashion Square.


Brain Dead Doubles Down on Its adidas Stan Smith
Footwear

Brain Dead Doubles Down on Its adidas Stan Smith

Following up last month’s “Unstructured” model in four new colorways.

New Gen Spring 2019: Best Music Artists on the Come Up
Music 

New Gen Spring 2019: Best Music Artists on the Come Up

10 artists to get to know this Spring.

Hush Puppies Brings Back a Model That Pre-Dates the Chunky Trend
Footwear 

Hush Puppies Brings Back a Model That Pre-Dates the Chunky Trend

Presented by Hush Puppies
Introducing the Power Walker

George Morton-Clark Blends Abstract & Pop Art in Latest Paintings
Art

George Morton-Clark Blends Abstract & Pop Art in Latest Paintings

For a Taipei exhibition called “Same Tomorrow As Yesterday.”

Zaha Hadid Design Unveils New Collection at 10 Corso Como NYC
Design

Zaha Hadid Design Unveils New Collection at 10 Corso Como NYC

A collection of CNC milled objects and sculptural pieces.

Adobe Warns Users of Old Photoshop Versions That They Could Get Sued
Tech & Gadgets

Adobe Warns Users of Old Photoshop Versions That They Could Get Sued

“…you may be at risk of potential claims of infringement by third parties.”


Hear Slowthai Perform a Live Cover of Lil Nas X's "Old Town Road"
Music

Hear Slowthai Perform a Live Cover of Lil Nas X's "Old Town Road"

Giving the hit single a British twist.

Interns at Facebook, Amazon & Google Are Getting Paid More Than the Average American
Tech & Gadgets

Interns at Facebook, Amazon & Google Are Getting Paid More Than the Average American

According to a new report from Glassdoor.

YOOX to Launch Environmental “Amendment x Yoox” Capsule
Fashion

YOOX to Launch Environmental “Amendment x Yoox” Capsule

“It’s our responsibility to change our approach.”

Samuel Ross Teases New A-COLD-WALL* x Nike Air Force 1 Colorway
Footwear

Samuel Ross Teases New A-COLD-WALL* x Nike Air Force 1 Colorway

Take a closer look at the Flyleather AF1.

Pen & Paper: David Park
Art 

Pen & Paper: David Park

Streetwear and pop culture illustrations made using only an iPad.

More ▾