The Weeknd Co-Owns an eSports Company OverActive Media

He also will serve as the first global ambassador for Overwatch League’s Toronto Defiant and Splyce.

By
Music
8,901 Hypes 12 Comments

The Weeknd announced that he will be joining the ownership group of Toronto-based eSports company OverActive Media. Alongside being a co-owner, The Weeknd will serve as the first global ambassador for Overwatch League’s Toronto Defiant and Splyce.

“As a big eSports fan, I am really excited to be involved in this project,” the Weeknd said in a statement. “I am looking forward to collaborating with OverActive Media in unique and innovative ways.”

“We are thrilled to be welcoming a global superstar like Abel to our investor family,” said Chris Overholt, CEO and President of OAM. “Abel’s standing in the music industry will provide our Toronto Defiant and Splyce brands the opportunity to reach more fans and engage new audiences.”

OAM has a number of teams in the League of Legends European Championship, Overwatch League, Call of Duty World League, Rocket League, Starcraft, and Smite.

It was recently shared that The Weeknd will also be featured on the Game of Thrones‘ soundtrack, For the Throne. He will be joined by huge names such as A$AP Rocky, SZA, Travis Scott, Ty Dolla Sign, Joey Badass, and the late Lil Peep. For the Throne. drops on April 26.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

1005 Users Online

What to Read Next

8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Balenciaga, READYMADE, Palace and more.

2 Chainz, Lil Wayne & E-40 Enter a Bizarre Alternate Reality for New "2 Dollar Bill" Video
Music

2 Chainz, Lil Wayne & E-40 Enter a Bizarre Alternate Reality for New "2 Dollar Bill" Video

One of the best songs on 2 Chainz’s latest LP.

UPDATE: PlayStation Now Lets Users Change Their PSN ID
Entertainment

UPDATE: PlayStation Now Lets Users Change Their PSN ID

The first name change is free.


BVLGARI Launches Full fragment design Collaboration
Fashion

BVLGARI Launches Full fragment design Collaboration

Hiroshi Fujiwara puts his stamp on lavish leather bags and silk scarves.

Raf Simons & Kvadrat Present "No Man's Land" Installation at Milan Design Week
Design

Raf Simons & Kvadrat Present "No Man's Land" Installation at Milan Design Week

In celebration of their sixth cushion accessories.

The Cast of 'Avengers: Endgame' Talk Stan Lee, Spoilers, and More in New Roundtable
Entertainment

The Cast of 'Avengers: Endgame' Talk Stan Lee, Spoilers, and More in New Roundtable

‘Entertainment Weekly’ also reveals their individual exclusive issue covers.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.