Take a Look Inside Sneakersnstuff's Traditional-Meets-Futuristic Tokyo Flagship Store

The all-new outpost will open later this month.

Footwear
8,383 Hypes 8 Comments

Sneakersnstuff‘s highly-anticipated Tokyo flagship has finally been revealed alongside an opening date and a look inside at its traditional-meets-futuristic design.

The Tokyo store is split into three buildings, each providing a different function within the SNS customer experience. Kicking off the new flagship is its sneaker rooms, one that echoes traditional Japanese craftsmanship and the other looking to the future of Tokyo. Inside the traditional room, customers will find a fully handmade atmosphere produced in collaboration with a select number of Scandinavian designers — nodding to SNS’s roots.

Every piece of furniture in the traditional room was made with inspiration from traditional Japanese heritage, culture, movies and more. Welcoming you is a table display inspired by Lady Snowblood with purple umbrellas hanging above it and a sneaker area inspired by classic Geta shoes.

A one of a kind hand-carved wood sofa designed by Christer Björkman features sneakers cut out of it, a large “Godzilla” table in embossed leather from Tärnsjö Tannery, Zen tables with Nike Air Force 1 patterns, a Kotatsu table complete with a handmade purple silk duvet, a table referencing Seven Samurai and swinging swords, a Noguchi-inspired Swoosh table and much more continue the traditional theme.

Elsewhere, SNS presents a fitting room inspired by a small traditional Japanese cinema, and another complete with Tatami rugs and lanterns. In the modernized area, contemporary Japan is combined with the minimalism of Scandinavia, looking to anime and films such as Sailor Moon and Astro Boy.

3D printed furniture is housed in a room featuring a bright pink concrete floor and a light blue ceiling, while a display wall depicting Sailor Moon‘s yellow hair welcomes you in. Alongside futuristic design pieces, 3D stacking shelves and a bench featuring 300 melted SNS mascots inside its structure is a fitting room that’s fully mirrored and doubled up as a Purikura — aka, a photo booth.

Rounding off the new Tokyo flagship is the SNS Café. It’s a space for friends, Tokyo residents and customers to come and experience, offering a gift shop with exclusive SNS Tokyo-branded items, a curated selection of books, an art exhibition space and more alongside its Camelback-supported menu.

Take a look at the Sneakersnstuff Tokyo flagship store in the gallery above, and head down to the new site when it opens on December 14, every day from 11 a.m. to 8 p.m.

In case you missed it, here’s a look inside the new KITH Kids store.

Sneakersnstuff Tokyo
Daikanyama-cho13-1,
Log road, 150-0034
Shibuya-ku,
Japan

Read Full Article

What to Read Next

A Look Inside The Tokyo Edition, Toranomon
Design

A Look Inside The Tokyo Edition, Toranomon

Designed by architect Kengo Kuma.

Take a First Look Inside Tessuti’s New Flagship Store in Liverpool
Fashion 

Take a First Look Inside Tessuti’s New Flagship Store in Liverpool

Spanning across two floors and 22,000 square feet.

Take a Look Inside Noon Goons' New Los Angeles Flagship
Fashion

Take a Look Inside Noon Goons' New Los Angeles Flagship

Dubbed the “Noon Goons Factory Store.”


Take a Look Inside the New Union Osaka Store
Fashion 

Take a Look Inside the New Union Osaka Store

Owner Chris Gibbs shares his thoughts in an exclusive interview with Hypebeast.

Best UK Movies & TV Shows to Watch in 2020
Entertainment

Best UK Movies & TV Shows to Watch in 2020

With offerings from A24, Christopher Nolan and more.

Pop Trading Company Reworks the Karhu Trampas in "Grunge" & "Shocking Pink"
Footwear

Pop Trading Company Reworks the Karhu Trampas in "Grunge" & "Shocking Pink"

Adding a skate influence to the 1960s training sneaker.

Pokémon 'Sword' and 'Shield' Introduces New Gigantamax Sandaconda, Centiskorch & More
Gaming

Pokémon 'Sword' and 'Shield' Introduces New Gigantamax Sandaconda, Centiskorch & More

Along with version exclusive Gym Leaders.

Take a Closer Look at Daniel Arsham's Future Relic-Esque Dior Collection
Fashion

Take a Closer Look at Daniel Arsham's Future Relic-Esque Dior Collection

“You haven’t seen it all yet.”

EJDER Debuts Home-Grown "A NAIL THAT STICKS OUT GETS HAMMERED" Collection
Fashion

EJDER Debuts Home-Grown "A NAIL THAT STICKS OUT GETS HAMMERED" Collection

A referential, graphic-heavy cut-and-sew selection from the London imprint.


NBA Drops Festive Christmas Day Spot, “Ballin' in a Christmas Wonderland”
Sports

NBA Drops Festive Christmas Day Spot, “Ballin' in a Christmas Wonderland”

Normani performs a basketball rendition of “Winter Wonderland.”

Quavo Announces His First Produced Horror Film 'The Resort'
Entertainment

Quavo Announces His First Produced Horror Film 'The Resort'

Coming soon, according to the rapper.

Spotify's Origin Story to Be Adapted into Netflix Show
Entertainment

Spotify's Origin Story to Be Adapted into Netflix Show

Inspired by the book ‘Spotify Untold.’

HAVEN Drops Insulated Artillery Parka and Ballistic Vest for FW19
Fashion

HAVEN Drops Insulated Artillery Parka and Ballistic Vest for FW19

Special down materials from Hokkaido, Japan.

Here's the Complete List of 2020 SAG Award Nominations
Entertainment

Here's the Complete List of 2020 SAG Award Nominations

‘Bombshell,’ ‘Marriage Story’ and ‘Once Upon a Time in Hollywood’ lead with four nominations each.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.