Happy Socks, the Swedish sock brand created by friends Viktor Tell and Mikael Soderlindh, is introducing a new Beatles collaboration for its Fall/Winter 2019 collection. In line with the brand’s irreverent identity, the latest offering is comprised of new prints featuring Beatles-inspired pop art and iconography from famous rock band. Using the sky as a captivating background to highlight the sunny aesthetic of the sock maker, the new visuals show off the latest from Happy Socks as the brand continues to draw upon its affinity for print-heavy design, bright, flamboyant colors and pop culture references. A vibrant range of hues, including hits of red, yellow, blue in the Beatles Sock collection contrast the black and white checkered Race Sock along with the yellow and blue Sunflower Sock to round out the statement making accessories from Happy Socks for this go-around.
The socks are available now on Happy Socks’ website. The Beatles Sock Box Set is priced at $48 USD and the Sunflower and Race socks are priced at $14 USD per pair.