HYPEBEAST x MEDICOM TOY's BE@RBRICK Capsule Collection

Prepped for global launch on November 22.

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HYPEBEAST and MEDICOM TOY have teamed up for a BE@RBRICK capsule collection featuring the HYPEBEAST BE@RBRICK in the showstopper 1000%, as well as the collector’s friendly 400% + 100% set, along with a cushion, bedroom slippers and two-way flat pouch.

Now in its 14th year, HYPEBEAST has grown from a one-man sneaker blog to an editorial platform showcasing the latest stories that span a wide-variety of genres, featuring the hypes and trends of society. In a similar way, the design of this capsule collection could allude to topographic maps that show elevation and shape of three-dimensional surfaces of the Earth.

Apart from the 1000% BE@RBRICK and the 400% + 100% BE@RBRICK set, the capsule’s multi-colored layered mapping pattern navigates its way onto Fabrick-made cushions that measure 45x45cm, one-size bedroom slippers with leather trimming that comfortably fit 25.5-28cm, and two-way flat pouches of 15x13cm to store that getaway burner phone.

The HYPEBEAST x MEDICOM TOY’s BE@RBRICK capsule collection will be available on November 22 at Parco’s new “2G” Studio for those residing in Japan, and via HBX for the rest of the world.

In other HYPEBEAST news, check out the latest HYPEBEAST Magazine Issue 27: The Kinship Issue, featuring UNDERCOVER x Futura.

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Marc Wong
Marc Wong Editorial Operations Director

Marc Wong is a journalist with 15 years of experience, currently serving as Editorial Operations Director at Hypebeast, where he has spent the last seven years. He oversees global operations and content strategy across the company's media platforms, while frequently reporting on high-profile crossovers and cultural milestones. His editorial interests span fashion, contemporary art, lifestyle and youth culture.

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