Nike Kyrie 5 Honors the Swoosh's Most Notable Phrase

When was the first time you heard the “Just Do It” phrase?

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Last month Dover Street Market joined forces with Nike to celebrate 30 years of its “Just Do It” campaign with an assortment of hoodies and T-shirts. Today the commemoration continues with Kyrie Irving‘s latest signature sneaker.

The Nike Kyrie 5 takes on the “Just Do It” theme by adding “Black/Volt-Hyper Pink” throughout its upper. Continuing the trend of shifting logos and profound branding, you’ll find Nike’s aforementioned slogan on each lateral side along with an eye-catching Nike tab coming out of its heel counter. The lace’s venus flytrap-inspired overlay returns to match the upper in black and receives subtle contrast thanks to the medial side’s volt Swoosh insignia.

The bright and bold Nike Kyrie 5 “Just Do It” is expected to arrive on January 25 at select Nike Basketball retailers in addition to Nike SNKRS for $130 USD. Nike Basketball followers can also check out the white iteration of the Nike PG 2.5 “PlayStation.”

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