PUMA Basketball's Resurgence Begins With the Clyde Court Disrupt

The return of a familiar competitor.

Footwear
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PUMA announced its returned to the basketball world this week with the signings of Deandre Ayton and Marvin Bagley III who also join WNBA star, Skylar Diggins-Smith. Additionally, those top prospects will be joined by JAY-Z, who has been named creative director of PUMA Basketball.

Now today, with the goal of melding street-ready style with modern performance technology in mind, PUMA unveils its first made-for-hardwood sneaker in more than a decade, the Clyde Court Disrupt.

Inspired by the brand’s first signature athlete, Walt “Clyde” Frazier, PUMA’s upcoming model comes constructed with an engineered knit upper that provides lightweight support and flexibility. This upper is met with a padded but firm collar and external heel counter for an enhanced locked-in feel. Its rubber cupsole houses hybrid foam technology to assist with impact landing support without compromising the wearer’s quickness.

PUMA’s Clyde Court Disrupt arrives on October 1, just in time for the 2018-2019 NBA season. Take a look at the forthcoming sneaker above and let us know if you think PUMA will make an impact in today’s basketball footwear industry.

PUMA Basketball fans can also take a closer look at its newest collaboration alongside Chinatown Market.

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