Bally Uses Stop-Motion by Stefano Colferai to Bring Its Animals Collection to Life

Featuring references to ’90s hip-hop culture and New Orleans.

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Bally personifies the ethos of its Animals Collection through the talents of Stefano Colferai. Known for his imaginative, whimsical, plasticine featurettes, Colferai, through stop-motion animation, artfully showcases how the Swiss luxury brand intertwines with ’90s hip-hop culture. Utilizing motifs that recall the brand’s sneakers and its legacy as a New Orleans style staple, the film captures the clay coming to life as it transforms and transitions into referential monuments of the rap scene and a selection of offerings from the iconic imprint.

Watch the video above, and be sure to head to Bally’s website to purchase pieces from the collection.

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