“Mask Off” is slowly becoming one of Future‘s most popular tracks. Not only is it one of the catchiest songs on his self-titled LP, it kickstarted the viral #MaskOffChallenge due to the track’s memorable flute sample. Fans from all over the world found various ways to recreate the song’s melody. In a similar vein to Rae Sremmurd’s “Black Beatles” (mannequin challenge) and Migos’s “Bad and Boujee” (memes), the #MaskOffChallenge contributed to the success of the song, launching it to no. 18 on the Hot 100. Recently, the track has been certified gold.
Future has made a record recently with the release of Future and HNDRRXX, making him the first artist ever to attain back-to-back no. 1 debuts in consecutive weeks. Check out some “Mask Off” challenges below.