Canada Goose Salutes Firefighters With "The Bravest Coat"

Limited edition jackets for a good cause.

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In partnership with the FDNY Foundation, Canada Goose introduces “The Bravest Coat,” a tribute to the bravery of firefighters around the world. Inspired by traditional firefighter outerwear meant to protect the brave individuals who put their lives on the line, “The Bravest Coat” ditches the bright colors of firefighting gear without sacrificing tactical and functional design elements.

Hi-vis stripes seen throughout the outer shell reflect light sources, while Canada Goose’s familiar level of quality ensures protection from the harshest winds. Metal clasps and a drop tail hem further recall firefighting uniforms, with the FDNY emblem on the chest emphasizing the referential design. A velcro patch on the right sleeve allows the wearer to customize their jacket with one of five included badges designed by actual New York firefighters, each badge representing a different borough.

New York, Toronto, London and Tokyo Canada Goose stores will offer the coat for $695 USD on April 6, as will Canada Goose’s website.

For more eye-grabbing outerwear, check out Supreme and The North Face‘s latest drop of metallic jackets and overalls.

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