Uniqlo’s collaboration with Tomas Maier has now been fully revealed. The LifeWear collection looks to focus on Maier’s “time off” and “escape” philosophies by creating a collection of clothing that’ll work as well by the beach as it will in the office. Maier gave a statement in a press release, saying “Our new collection is designed to work in many different ways. Beach attire can turn into lounge wear, casual cover-ups paired with polo shirts can easily be worn in town – this is the concept of my brand. Things work in many ways. Even if bought for a special trip or occasion the customer will soon discover these garments adapt to a year-round life.”
This concept is seen in a range of simple pieces, ranging from jackets to trousers, with a host of pieces that function as smart swimwear. The Uniqlo x Tomas Maier collection will be available online from May 17 and in Uniqlo stores on May 18.
Uniqlo recently celebrated the 50th anniversary of Shonen Jump with a capsule T-shirt collection.