Kendrick Lamar will be the subject of some serious critical analysis for a new book from Pitchfork writer and Bandcamp senior editor Marcus J. Moore. Titled The Butterfly Effect: How Kendrick Lamar Ignited the Soul of Black America, the book is billed as a “cultural biography” about the TDE lyricist’s “rise to rap superstardom”; Simon & Schuster-supported imprint Touchstone Books is releasing it. Marcus J. Moore broke the news via Twitter, tweeting out a brief synopsis and announcement:
Some big news I’ve been eager to share: I’ve signed with @TouchstoneBooks to write the cultural biography of Kendrick Lamar. My book, “The Butterfly Effect: How Kendrick Lamar Ignited the Soul of Black America,” will detail his rise to rap superstardom. pic.twitter.com/6Fm68sFBad
— Marcus J. Moore (@MarcusJMoore) March 22, 2018
Stay tuned for more details concerning the book’s specifics and release plans.
Earlier this month, Kendrick Lamar earned another platinum plaque for his recent Rich The Kid collaboration “New Freezer.”