One of our top emerging brands of 2017, BILLY is back with a first peek at its new lookbook of genderless clothing. Dubbed “‘Til Day 1,” the new range retains the first colletion’s neutral color palette, building on the brand’s effortless style with a variety of newly reworked staple pieces.
Taking cues from the worlds of streetwear and workwear, “‘Til Day 1” fulfills the label’s core tenets of comfort and durability, offering easygoing pieces guaranteed to last for years. Designer Holly Jovenall was influenced by the clothing that her father and friends wore each day, the essentials they always picked out of the closet — light thermals worn around the house become the base layers of “‘Til Day 1,” work jackets recall beloved treasures picked out of vintage stores and soft T-shirts handily transition from bed to the break room. Jerseys influenced by game-day favorites are reworked into medium-weight layering pieces and cargo pants have been slimmed for easy styling, but still offer multipurpose functionality.
Expect the range to hit BILLY’s website and stockists later this year.
For more laid-back cold weather style, check out CURLY’s Fall/Winter 2018 range.
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