Avengers Endgame is a pretty big deal, so much so that Friday’s trailer (shown above) for the forthcoming final installment in the Marvel saga just set a new streaming record: 289 million views in its first 24 hours. The video surpasses Infinity War‘s 236 million and The Lion King‘s 224.6 million over the same time period.
As noted by Deadline, the total number of views could have been even higher if not for the film’s website being redirected to the site for Once Upon A Deadpool, which hits theaters December 12.
In other entertainment news, watch the spine-chilling trailer to James Gunn’s new film Brightburn.
To the greatest fans in the world, thank you for being there from the beginning until the endgame and making this the most viewed trailer in history with 289M views in 24 hours! pic.twitter.com/oWBDCe4e0m
— Marvel Studios (@MarvelStudios) December 8, 2018