Nike Gives the Air Force 1 Utility High More Branding Accents

The logomania continues.

Footwear
9.2K 3   Comments
Prefer Hypebeast on Google
Save

This season has seen Nike give its signature silhouettes an added dose of branding. We’ve seen the treatment on the Air Force 1 LV8 Utility and now, the logo-brazen look visits the Air Force 1 Utility High model in two colorways of white/black and pink.

This new iteration of the high-top silhouette features a leather upper, nylon tongue, flat metal eyelets and wide laces. The ankle strap features the word “Force” embroidered in contrast hues, the tongue tab features a reverse branding tab, and the mini Swoosh at the toe is complemented with Nike Sportswear insignia.

The new Nike Air Force 1 Utility High colorways will release sometime in November at Nike’s web store and select retailers.

For more special sneakers, take an official look at Nike’s China-exclusive Air Force 1 High QS “The Bund.”

Read Full Article

What to Read Next

The Nike Air Force 1 ‘01 “Philly” Gives LeBron James a Sixers-Coded Welcome
Footwear

The Nike Air Force 1 ‘01 “Philly” Gives LeBron James a Sixers-Coded Welcome

Area code heel embroidery and a cracked brick-wall insole tie every panel back to the city.

The Square-Toe Nike Air Force 1 Low “Triple Black” Is Arriving This November
Footwear

The Square-Toe Nike Air Force 1 Low “Triple Black” Is Arriving This November

The all-black leather staple keeps its classic build until the toe box stretches into a flat, sharp-cornered edge.

Nike Darkens the Air Force 1 Low "Ghostface" With an All-Black Colorway
Footwear

Nike Darkens the Air Force 1 Low "Ghostface" With an All-Black Colorway

The Scream-inspired sneaker features grey brushed Swooshes, silver phone lace dubraes, and subtle red accents.


First Look at the Supreme x Nike Air Force 1 Low "Olive Camo"
Footwear

First Look at the Supreme x Nike Air Force 1 Low "Olive Camo"

The prospective design joins the previously revealed “Snow Camo” and an unreleased “Woodland Camo” iteration.

Why Cardi B & Post Malone are Ineligible for Best New Artist at the 2019 Grammy Awards
Music

Why Cardi B & Post Malone are Ineligible for Best New Artist at the 2019 Grammy Awards

Despite major breakthroughs this year.

Images of a Potential Carhartt WIP x Nike Vandal High Supreme Surfaces
Footwear

Images of a Potential Carhartt WIP x Nike Vandal High Supreme Surfaces

To drop alongside collaborative AF1 & AM95 models, respectively.

Thom Yorke Shares “Volk” off 'Suspiria' Soundtrack
Music

Thom Yorke Shares “Volk” off 'Suspiria' Soundtrack

A haunting instrumental from the Radiohead frontman.

Nike's Air Skylon II Gets a "Volt/Racer Blue" Rework
Footwear

Nike's Air Skylon II Gets a "Volt/Racer Blue" Rework

The ’90s model is back.

Trippie Redd, Sheck Wes, Venus X and More Brought Musical Diversity to HYPEFEST
Music

Trippie Redd, Sheck Wes, Venus X and More Brought Musical Diversity to HYPEFEST

Two straight days of all hits.

Mark Mcgregor & Shane Gonzales Launch NOWHERE SKATEBOARDS With an Inaugural Release
Fashion

Mark Mcgregor & Shane Gonzales Launch NOWHERE SKATEBOARDS With an Inaugural Release

Drawing inspiration from ’70s-’80s punk rock and ’90s skate culture.


Nike Set to Drop the Air Force 270 Utility in a Clean “Black Sail” Colorway
Footwear

Nike Set to Drop the Air Force 270 Utility in a Clean “Black Sail” Colorway

Function meets fashion.

Will Smith Unveils First Official Poster of Disney's Live-Action 'Aladdin'
Entertainment

Will Smith Unveils First Official Poster of Disney's Live-Action 'Aladdin'

He’ll be playing the Genie.

Bally and SHOK-1 Present a Street Art-Laden Collection with Swizz Beatz
Fashion

Bally and SHOK-1 Present a Street Art-Laden Collection with Swizz Beatz

Presented by Bally
Featuring the British artist’s signature X-ray motifs.

Vans Reintroduces Its Bold Ni Silhouette
Footwear

Vans Reintroduces Its Bold Ni Silhouette

Digging into its archives.

UNDEFEATED & Budweiser Co-Create a Themed Apparel Collection
Fashion

UNDEFEATED & Budweiser Co-Create a Themed Apparel Collection

Including cans, caps, hoodies and more.

UPDATE: John Elliott's Nike Air Force 1 Low "Double Tongue" Gets a Release Date
Footwear

UPDATE: John Elliott's Nike Air Force 1 Low "Double Tongue" Gets a Release Date

Featuring a whole range of subtle new touches.

More ▾