Heron Preston's 2018 Spring/Summer "SHOW HOUSE" Embodies Suburban Perfection

Graphic heavy with memories of San Francisco within.

By
Fashion
4,262 Hypes 0 Comments

Heron Preston has unveiled his second collection at this year’s Paris Fashion Week Men’s. The 2018 spring/summer range is a reflection of Preston’s artistic inspirations including ceramic artwork by Jeff Koons as well as “memories of paintings in display homes in the Northern California suburbs,” as stated in a press release. As for the show’s moniker, the inspiration for “SHOW HOUSE” is rooted in model homes found in the suburbs that imbue a sense of haunting perfection. More precisely, “Memories of walking through a show house when his parents moved to the suburbs of San Francisco inspired the graphics in this collection.”

The warm-season range is graphic-heavy, culling images as well as the text of fruits embellished on a myriad of premium wares. Additionally, pictograms of baseballs, rattlesnakes, kittens, as well as new iterations of the Heron Bird painted by artist John James Audubon are observed throughout the assemblage. Menswear pieces are filtered through utilitarian design cues while womenswear items are rendered in oversized constructions. Key garments include a color-blocked rain jacket, the “Martha” T-shirt in dark blue, police pants as well as quick-release belts in tonal black.

View the entire collection above and head over to Heron Preston’s official website to learn more.

Read Full Article

What to Read Next

Stormzy, Craig David & More Stars Unite for Grenfell Tower Charity Single
Music

Stormzy, Craig David & More Stars Unite for Grenfell Tower Charity Single

All proceeds go to a Grenfell Tower charity.

Shaquille O'Neal & Alonzo Mourning Speak on Their Draft Day Fits & Offer Advice for the New Class
Sports

Shaquille O'Neal & Alonzo Mourning Speak on Their Draft Day Fits & Offer Advice for the New Class

On the 25th anniversary of the ‘92 draft, the number one and number two picks reminisce.

Ugly God Drops Bars With 2017 XXL Freshman Freestyle
Music

Ugly God Drops Bars With 2017 XXL Freshman Freestyle

Some are calling it the best freestyle thus far.


Yohji Yamamoto Colorfully Highlights Women's Portraits in Its 2018 Spring/Summer Collection
Fashion

Yohji Yamamoto Colorfully Highlights Women's Portraits in Its 2018 Spring/Summer Collection

The “Master of Shadows” gets livelier season after season.

This Book Collects Four Years of Stunning Architectural Photography
Design

This Book Collects Four Years of Stunning Architectural Photography

Intimate portraits of your forgotten friends.

Sean Suen Utilizes Bright Tones for His 2018 Spring/Summer Collection
Fashion

Sean Suen Utilizes Bright Tones for His 2018 Spring/Summer Collection

Dominated by baby and medium blue hues.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.

Help Support Us

We need ads to keep the lights on and to continue providing free news to our readers. We’d appreciate your support by whitelisting HYPEBEAST on your ad blocker. That way you can keep reading all the great stories for free.

If you have already whitelisted us, simply refresh this page. To find out how to whitelist us, click the button below.

Back

Add Us to Whitelist

We appreciate your support in allowing HYPEBEAST ads. Most ad blockers have similar whitelisting steps and settings. If you need assistance, please contact us.

Adblock Plus

  1. Click on the red ABP icon in the upper right corner of your browser.
  2. Click “Enabled on this site” to disable ad blocking for the current site. In Firefox click “disable on HYPEBEAST”.
  3. Refresh the HYPEBEAST page that you were viewing.

Adblock

  1. Click the AdBlock hand icon.
  2. Click “Don’t run on pages on this domain”.
  3. A new “Don’t run AdBlock on…” dialog may be displayed in the middle of the screen.
  4. Move the “Site” slider to the right. After that, click “Exclude”.
  5. Refresh the HYPEBEAST page that you were viewing.

uBlock

  1. Click the uBlock icon.
  2. Click the large blue “power” button in the menu that appears to whitelist the current website.
  3. Reload the HYPEBEAST page that you were viewing.

Firefox Browser

Firefox Tracking Protection may activate our whitelist notice, which can be disabled temporarily for a browsing session by clicking the shield icon in the URL bar and following the instructions.

Disconnect

  1. Click the Disconnect icon.
  2. Click “Whitelist site”.
  3. Refresh the HYPEBEAST page that you were viewing.