Here's What's Dropping at KM20's Heron Preston Launch

Camo, orange and high-visibility neon.

By //Fashion

Heron Preston is releasing his Fall/Winter 2017 collection “For You, The World” via a series of pop-up events in key cities including Moscow, Tokyo, Milan, Seoul, New York, Paris and London. The first stop will take place at Moscow’s concept store KM20 on May 19, where the Heron Preston x DSNY (Department of Sanitation New York) collection will be available alongside the main Fall/Winter 2017 line, as well as limited edition T-shirts created exclusively for Heron Preston’s retail tour partners.

The offering will include various T-shirts, lounge pants, bodysuits, hoodies, bombers, and various accessories and bags featuring Heron Preston’s Cyrillic “Стиль” branding and an olive, black, camo-print and high-visibility neon color scheme.

“For the launch of my first collection, I felt an American designer debuting in Russia would be different from what everyone else in the industry is doing while staying authentic to the story of my brand. I’m excited to connect with the place that inspired my logo and share my culture with Russian youth,” commented Heron Preston.

KM20
Stoleshnikov lane, 2
Moskva, Russia
107031

Read Full Article
Image Credit
Heron Preston
Heron PrestonKM20

You may also like

What Went down at HBX's Launch Event & After Party For Heron Preston's “AIRBORNE” Capsule
Fashion 

What Went down at HBX's Launch Event & After Party For Heron Preston's “AIRBORNE” Capsule

The New York designer takes over Hong Kong.
3,314 Hypes 7 Comments
Here's What Went Down at the 'CR Fashion Book' Cannes Film Festival Party
Fashion

Here's What Went Down at the 'CR Fashion Book' Cannes Film Festival Party

Featuring a DJ set from Virgil Abloh & Heron Preston.
2,039 Hypes 8 Comments
Heron Preston and KM20 Reveal Capsule Collection for Tourists
Fashion

Heron Preston and KM20 Reveal Capsule Collection for Tourists

Featuring Vladimir Putin.
5,288 Hypes 14 Comments
Take a Closer Look at Heron Preston's "AIRBORNE" Collection in This Editorial
Fashion

Take a Closer Look at Heron Preston's "AIRBORNE" Collection in This Editorial

Showcasing the new “BUSINESS CLASS.”
2,671 Hypes 3 Comments
What Went Down at the Heron Preston vs. Off-White™ Soccer Game
Fashion

What Went Down at the Heron Preston vs. Off-White™ Soccer Game

The two labels go head-to-head on the pitch.
8,107 Hypes 16 Comments


What to Read Next

Vans Pro Skate Unveils the ArcAd UltraRange Pro
Footwear

Vans Pro Skate Unveils the ArcAd UltraRange Pro

Changing things up and limited to just 600 pairs.

Starbucks Is Selling Coffee Ice for $0.80 USD
Food

Starbucks Is Selling Coffee Ice for $0.80 USD

The baristas say it makes drinks taste better.

Watch Travis Scott Perform "Butterfly Effect" Live for the First Time
Music

Watch Travis Scott Perform "Butterfly Effect" Live for the First Time

“BUTTERFLY EFFECT LIVE WOOOOOWWWW”


Streetsnaps: Adrianne Ho in Supreme x CDG & Nike Air Max 97s
Fashion 

Streetsnaps: Adrianne Ho in Supreme x CDG & Nike Air Max 97s

Location: Kowloon, Hong Kong

Like Blood Melting: Andrea “FACE” Facelli Speaks on His Dark Aesthetic and Working With VLONE
Arts 

Like Blood Melting: Andrea “FACE” Facelli Speaks on His Dark Aesthetic and Working With VLONE

“99% of my artworks are pure darkness.”

Coach Drops a NASA Collection
Fashion

Coach Drops a NASA Collection

Channel your inner space cadet.

More ▾